Traditionally, the linguistic variable based decision making mainly employs linguistic cardinalities with uniformly distributed scales. Within such scaling systems, the verbal information could be illustrated by multiple forms, such as the extended linguistic scale values and the 2-tuple linguistic representation. In general, the fundamental procedure to implement such methods involves the translation of the experts’ verbal judgements into computable linguistic variables, the arithmetic operations of the linguistic variables, and the transformation of the derived outcomes back to the verbal terms. Meanwhile, still many experts prefer presenting their linguistic assessments on an unevenly distributed cardinality in contrast with the evenly distributed sets. In light of the mission “computing with words”, it is essential to design a unified way to model the linguistic scale sets with both evenly and unevenly distributed cardinalities. Since the normal distribution serves as a decent tool to model the subjective judgements, in the present paper, a series of normal distribution based unbalanced linguistic scale sets are constructed. Besides, the area blocks under the distribution curve are applied to bridge the unbalanced linguistic variables and their relative coordinates. Furthermore, a novel 3-tuple format of unbalanced linguistic variable representation is proposed. The 3-tuple model is a generalized form of the linguistic information, and it could further degenerate to its 2-tuple linguistic counterpart. Finally, two numerical examples are included to demonstrate the validity of the proposed unbalanced linguistic variable based models and the 3-tuple linguistic information representation approach.